Attraction Marketing Concept.
Although mastering attraction marketing is not essential to make money online it is without a doubt a concept that ALL leading marketers adopt. If you are serious about building a six figure business and doing it quickly then attraction marketing will play a fundamental role in your brand and business.
The concept behind attraction marketing comes down to leading with value instead of leading with your business, your opportunity, or your products. You position yourself as an expert, as some who can help people achieve what they set out to achieve when they found you online in the first place.
It is only natural for humans to seek experts and it has been this way ever since the birth of the human race, in the early years people looked towards the alpha male to ensure them shelter, food, safety, etc well this human nature is still very much alive in every single human being today so you can apply this very principle to your business and basically create a following of people who look to you for guidance.
When you were looking to learn how to make money online did you ever find yourself looking for someone who has already created success? I’m sure you have… They call that mentor shopping, your goal is to be the expert that people are shopping for so you want to market yourself instead of marketing your business.